Lifecycle Marketing Manager

| Austin

What we’re looking for:

We’re looking for an experienced digital marketer who is ready to improve homeowner lifetime value and create an amazing experience for our homeowners digitally.  The Lifecycle Marketing Manager is responsible for creating retention and customer loyalty through lifecycle marketing programs for our homeowners. The ideal candidate is an expert who understands email and SMS and will grow into more digital channels as the digital atmosphere continually changes. Were looking for a confident and articulate marketing automation expert capable of inspiring strong collaboration and building an amazing homeowner experience for our organization.

What you’ll do:

  • Use HTML, CSS for troubleshooting, and build emails, landing pages and other messaging initiatives
  • Understand and interpret Digital Marketing Metrics, Attribution Analysis, and benchmarking
  • Remain exceptionally organized for any event and any program launched
  • You will continually analyze the factors or causes contributing to the any situation, generate a set of alternative interventions to achieve your end goal, evaluate the best solutions, implement and execute a plan and then assess the effectiveness of your interventions.

What you will need:

  • 2+ years experience in marketing automation using enterprise software such as Oracle Eloqua, Oracle Responsys, Salesforce Marketing Cloud, Sendgrid, Hubspot, Marketo
  • A familiarity with database management and how to use data for personalization for better performing campaigns
  • Experience with content development
  • Experience with digital marketing channels and their use in professional applications with at least 1-2 years of email marketing experience
  • Strong written and verbal communication skills
  • Intermediate Excel skills including Pivot Tables, Vlookups and Data lookups
  • The ability to meet hard deadlines, be flexible in prioritization and schedule, take direction well, and strong organizational skills

Who you are:

  • You have a passion for getting customer experience right and focusing on how to continually improve it
  • You have a good sense of humor, strong integrity and solid sense of pride in their work
  • You have high energy- you are the kind of person who gets excited, not nervous, when you are asked to work hard.
  • You are extremely organized and appreciate quality prioritization
  • You love to solve problems and jump at the opportunity to use your creativity to get a task accomplished
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • jQueryLibraries
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • AxureDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • SmartsheetManagement
    • TrelloManagement
    • SalesforceCRM
    • MarketoLead Gen


804 Congress Ave, Austin, TX 78701
804 Congress Ave, Austin, TX 78701

Insider's spotlight

How would you describe the company’s work-life balance?

Work Hard. Play Harder.

Christina Wells

Director of People Operations

I foster an open environment where both problems and solutions can be openly discussed. I embrace a management philosophy called Radical Candor which encourages the team to care personally and challenge directly. By putting Radical Candor at the forefront of our team culture, we bypass non-productive behavior while focusing on growing Modernize.

Alan Godfrey

EVP Corporate Development/Customer Success

The vibe in the office is exuding positive, motivating energy, which is one of our core values. As soon as you come into the office you can see team members interacting with each other whether it's congratulating them on a sale or problem solving on a specific issue. Modernize is the very definition of work hard, play hard and we love it!

Cleasy Schlueter

Events and Operations Coordinator

Perks of working here

Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Conferences & Training
Daily Meals Provided
Dental Benefits
Flex Work Hours
Game Room
Generous PTO
Happy Hours
Health Benefits
Pet-Friendly Office
Recreational Clubs
Some Meals Provided
Stocked Kitchen
Unlimited Vacation
Vision Benefits
Volunteering Opportunities
More Jobs at Modernize7 open jobs
Data + Analytics
Data + Analytics