Hillary  Read

Hillary Read

3Q Digital

Introduction

Digital marketer, sports nut, runner, writer.

I'm up for

Discussing growth ideas

Interests

Marketing
Social media/PR
Writing/Blogging

Expertise

Marketing & PR 7+ years
Copywriting Advanced
Mobile Marketing Intermediate
Paid Search Marketing Intermediate
Public & Media Relations Intermediate
Social Media Marketing & Strategy Intermediate

Companies

current

Other web profiles

Connections

No connections yet.

my activity

“ By Carolanne Hornung, Social Account CoordinatorLate in April of this year, LinkedIn rolled out their new Matched Audiences targeting feature. With Matched Audiences, you’re able to not only retarget your website visitors, but upload and match... ”
“ By Feliks Malts, VP of Decision SciencesMarketers know that all users are not created equal. We know that content consumption and purchase readiness will vary from user to user and that some users need to be influenced more than others to convert.So... ”
“ By Jenny Lee, Account CoordinatorSkipping through ads has never been easier. On Snapchat, a simple tap will make an advertisement disappear. On Instagram, users can swipe up or down and resume their intended content. It’s getting harder and har... ”
“ By Ashley Mo, Account ManagerVideo is hot right now; as web browsing continues to shift to mobile, the demand for YouTube video traffic is ever-increasing. To supplement this growth, Google has made it easy for brands of all sizes to run video ads in... ”
“ By Michael Thomas, Mobile Account ManagerIt should be of no surprise to anyone that the digital marketing industry is facing a huge fraud issue. Business Insider estimated that in 2017 alone, ad dollars wasted on bot traffic and fraudulent inventory... ”
“ By Angela Trumbaturi, Digital Marketing Account ManagerWithout proper Facebook conversion tracking, you’re not taking full advantage of all the tools that are currently available to help set your advertising up for success. To ensure you’... ”
“ By Kelly Whelan, Marketing Product ManagerMedia agencies across the globe are looking to data management platforms (DMPs) to help meet client demand for data-driven performance improvements. With DMP adoption rate amongst agencies at 79% worldwide, h... ”
“ By Luis Valles, Display Account ManagerAd fraud is a costly issue for online advertisers today. Some estimates predict businesses could spend up to $16.4 billion in 2017 on fraudulent traffic. This is a serious problem, and one that everyone should t... ”
“ By Blair Matsuura, Sr. Director of Client ServicesGoogle Marketing Next is the annual conference where Google announces their new ad products and shares their vision for the future of digital advertising. This year, Google did not disappoint. The thr... ”
“ By Marcy Strauss Axelrod, VP of StrategyAs we explored in our last post, customer journey mapping is the foundation of understanding a user’s experience with a brand. It’s comprehensive, it’s exhaustive, and it’s absolute... ”

recent blog posts

Hillary  Read
By Carolanne Hornung, Social Account CoordinatorLate in April of this year, LinkedIn rolled out their new Matched Audiences targeting feature. With Matched Audiences, you’re able to not only retarget your website visitors, but upload and match your own first-party data with LinkedIn’s...
07/20/2017
VIEWS: 22
Hillary  Read
By Feliks Malts, VP of Decision SciencesMarketers know that all users are not created equal. We know that content consumption and purchase readiness will vary from user to user and that some users need to be influenced more than others to convert.
07/14/2017
VIEWS: 59
Hillary  Read
By Jenny Lee, Account CoordinatorSkipping through ads has never been easier. On Snapchat, a simple tap will make an advertisement disappear. On Instagram, users can swipe up or down and resume their intended content. It’s getting harder and harder to keep users from scrolling on by.
07/07/2017
VIEWS: 85
Hillary  Read
By Ashley Mo, Account ManagerVideo is hot right now; as web browsing continues to shift to mobile, the demand for YouTube video traffic is ever-increasing. To supplement this growth, Google has made it easy for brands of all sizes to run video ads in its AdWords platform - but maybe they’ve...
06/30/2017
VIEWS: 98
Hillary  Read
By Michael Thomas, Mobile Account ManagerIt should be of no surprise to anyone that the digital marketing industry is facing a huge fraud issue. Business Insider estimated that in 2017 alone, ad dollars wasted on bot traffic and fraudulent inventory could reach 16.4 billion, which is more than...
06/23/2017
VIEWS: 151

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